Pershore Patty meets Ori Hellerstein, Owner at Costello + Hellerstein to ask a few personal questions and for a general nose.
Tell me a little bit about how you came to own or work in your business.
After being a pastry chef in London I always wanted to run something myself obviously with food.
What achievements, awards or accolades are you proud of?
Wining this year Bronze medal in the international academy of chocolate was great but I think writing my own baking book still sit up there at the top.
Any news announcements, or events that you’d like new and existing customers to be aware of?
I’ve just launched my brand new line of truffles coming in the most beautiful boxes 2 new flavours and later on to be released a special selection box for Christmas.
What makes your business unique?
I make everything in the same way I’ve done in my time at the restaurants for people to enjoy at home.
Favourite restaurant to visit if you get a night off?
Last thing you watched on TV?
Street food series on Netflix. Amazing stories inspiring individuals. Love to do an episode myself!
Which person in your life do you most admire and why?
My wife Yvonne, we’ve been through some ups and downs throughout the years but we always kept it together.
What was the last gift you gave someone?
Flowers from Gloucester services to my wife Yvonne for our wedding anniversary. So lucky that this shop is on my way home!
What’s your favourite smell in the whole world?
Got to be the smell of fresh bread.
What’s your favourite kind of sandwich?
Ciabatta packed with antipasti, mozzarella and fresh pesto.
Who would you want to cook your last meal on earth, and why?
Got to be the chefs from “Abu-Gosh”, a middle eastern restaurant that sits just outside of Jerusalem. Reminds me of my childhood. Number 1 place in my books.
What is the most annoying habit that other people have?
Turning the car without indicating, driving me up the wall!
If you could eat only 3 foods for the rest of your life, what would they be?
Fresh bread, chocolate spread and coffee.
Which food & drink business (other than your own) do you wish you had created?
It’s got to be the Westmorland services business model. It’s just perfect any way you look at it.
What is the best piece of advice you’ve ever received?
A smart man learns from his mistakes. A wise one learns from the mistakes of others – Thinking this way everyday.
If you could be anywhere else right now, where would it be?
Lago Atitlan in Guatemala, the most amazing place in the world!
What’s the best thing that happened to you last week?
Delivering my brand new chocolate truffles to 6 new shops!
Name a product or service you love so much that you’d happily be that company’s spokesperson.
Probably Apple, just to get the stuff discounts..
As a child, what did you wish to become when you grew up?
I honestly can’t remember this one…
What is the perfect combination of pizza toppings?
Artichokes hearts, mozzarella, basil with a generous drizzle of chilli oil.
What was the worst job you ever held and why?
Selling beer in a backpack at horse racing events…. Do I even have to explain why…J
I’m more of a single singer fan, got to be Lenny Kravitz, saw him live last year, at the age of 53 he still rocks!
What was the last thing you ate?
Ravioli from Aldi… easy supper after a busy day in the kitchen….
Favourite cut of steak?
What website do you visit most often?
Sadly going on amazon far too often…
What is the most impressive thing you know how to do?
I can do a headstand.
Any finally a question from those who are married to you…When are you coming home?
On most days It’s late afternoon 🙂
Ori Hellerstein’s passion for food started from a young age. As a young boy he would often be found helping out in his mother’s delicatessen in Israel. He remained loyal to the food industry and by his early 20’s he was managing a successful restaurant in Jerusalem. But it was whilst travelling in Central America where his culinary spark was ignited – this was the defining moment when he knew food was his life.
Ori’s love affair for fine food saw him move to London where he graduated as a chef at the renowned French cookery school, Le Cordon Bleu. Highly skilled with extensive experience, Ori joined Galvin at Windows, a Michelin star restaurant in London, where he worked as a pastry chef specialising in breads, cakes and petit fours.
After several years of working as a pastry chef in London, Ori settled in the Cotswolds, England, with his family. Here he set up a bakery school and started his first food business, selling breads and confectionery locally. Ori is known as The Artisan Baker in his home town – a name taken from the title of his book, where he shares the secrets behind his mouth-watering recipes inspired by his culinary travels across the world.
As demand for his confectionery soared, it was time for Ori to establish his own brand of hand-crafted truffles. Named after his wife, Costèllo + Hellerstein was launched.
The Foodie Card offer – Spend over £50 online and get ‘The Artisan Baker’ recipe book for FREE (worth £16.95) using offer code THEFOODIECARDFREEBOOK at the checkout with The Foodie Card.