Pershore Patty Meets Sam Smith – Owner at Wayland’s Yard Worcester

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Sam Smith at Wayland's Yard

From achieving a childhood dream of becoming a professional rugby player to opening what is now one of Worcester's best loved coffee shops. Learn more about Sam Smith, owner at Wayland's Yard.

Tell me a little bit about how you came to own or work in your business.

After my rugby career finished through injury Wayland’s was born out of my complete obsession with speciality coffee, brunch and the general coffee shop scene. I wanted to create a welcoming place for everyone in Worcester to enjoy coffee and brunch done properly.

What achievements, awards or accolades are you proud of?

Came third in the Worcester Young Business Owner award after only my first year of working on my own business

What makes your business unique?

It is run with pure passion and a love for the industry. Everything we do is carefully considered and we only ever use other local suppliers and we serve our customers with a smile on our faces. I believe that service should always be the main reason a customer comes back to your store, just serving good quality food and drink isn’t enough.

Favourite restaurant to visit if you get a night off?

In Worcester Hanbao or Burger Shop. In Birmingham Kilder Bar.

Last thing you watched on TV?

I haven’t watched/owned a TV for about 9 months now.

Which person in your life do you most admire and why?

My parents for being the most generous and kind people and for raising our family.

What was the last gift you gave someone?

A “Chillys” bottle – best water bottle in the world. Fact.

What’s your favourite smell in the whole world?


What’s your favourite kind of sandwich?

2 sandwiches are always better than 1.

Who would you want to cook your last meal on earth?

Gordon Ramsey.

What is the most annoying habit that other people have?


If you could eat only 3 foods for the rest of your life, what would they be?

Pizza, pasta, tacos.

What’s your claim to fame?

Played professional rugby for 9 years.

Which food & drink business (other than your own) do you wish you had created?

A craft beer place.

What is the best piece of advice you’ve ever received?

If you can please 50% of people you’ve done amazingly, because if you tried to please the other 50% your original fans would hate you!

If you could be anywhere else right now, where would it be?

I am sat in the Birmingham store and am very content currently.

What’s the best thing that happened to you last week?

Moved onto a narrow-boat.

As a child, what did you wish to become when you grew up?

A rugby player.

What is the perfect combination of pizza toppings?

Ham, mushroom, mascarpone or a spicy n’duja sausage with roquito peppers on a sourdough base.

What was the worst job you ever held and why?

I’ve only ever played rugby or done this and I have been lucky enough to love both.

Favourite band?

Tom Misch currently.

What was the last thing you ate?

Eggy Crumpets!!

Favourite cut of steak?

Rib eye.

What website do you visit most often?


What is the most impressive thing you know how to do?

Make a mean carbonara.

What do you hope never changes?


For coffee lovers a trip to Wayland’s Yard is a must. Opened in 2016, this café has become very popular thanks to its excellent breakfast, brunch and lunch menus.

Stop by for a slice of cake and a super tasty cup of coffee, roasted by Odd Kin Coffee Roasters, their very own Bristol speciality coffee roasters.

If you have time to stay for a while, you can choose to sit inside or venture into the big (not so) secret back yard where you’ll find plenty of seating. Bring your pooch along too as Wayland’s Yard is one of the most dog friendly destinations in the city.

The Warrior Breakfast is enough for the most hungry visitor whilst a range of stacked crumpets, modern twists on brunch egg classics, pancakes and crispy chicken, plus many more choices complete the menu.

Wayland’s Yard is on Foregate Street near the railway station – ideal for commuters and visitors to the city.

Find out more about Wayland’s Yard in the Food & Drink Directory.